How to measure social media : a step-by-step guide to developing and assessing social media ROI / Nichole Kelly

By: Kelly, NicholeMaterial type: TextTextPublisher: Indianapolis : QUE, 2013Description: xii, 243 p. : ill. ; 23 cmISBN: 9780789749857:Subject(s): Branding (Marketing) | Customer relations | Internet marketing | Online social networks | Social mediaDDC classification: 658.872 KEL 2013
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Item type Current location Call number Status Date due Barcode
Monograph/ Book JaPen Library HQ
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658.872 KEL 2013 (Browse shelf) Available JPHQ006693

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Includes index

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