Strategi jenama global : membongkar potensi penjenamaan merentasi negara, budaya dan pasaran / Sicco Van Gelder ; penterjemah : Haniza Lockman

By: Van Gelder, SiccoContributor(s): Haniza LockmanMaterial type: TextTextPublisher: Kuala Lumpur : Institut Terjemahan Negara Malaysia, 2011Description: xxx, 314 ms. : il. ; 23 cmISBN: 9789830686561:Subject(s): Brand name products -- Management | Brand name products -- Planning | Branding (Marketing) | Export marketingDDC classification: 658.827 VAN 2011
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Item type Current location Call number Status Date due Barcode
Monograph/ Book JaPen Library HQ
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658.827 VAN 2011 (Browse shelf) Available JPHQ004858

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