Argenti, Paul A.

Strategic corporate communication / Paul A. Argenti - New Delhi : Tata McGraw Hill, 2007 - xx, 274p. : ill. ; 24cm

Includes index

10:007061816X 9780070618169


Communication in management.
Corporations--Public relation--India.
International business enterprise--Public relation--India.

658.450954 ARG 2007
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